What Is Embroidery?

Embroidery is the technique of decorating apparel, fabric, or other materials with needle and thread. Embroidery may also incorporate other materials such as sequins, rhinestones, or yarn. It can be produced by a machine or in some cases by hand. In our usage it is always by a machine that is specifically made for the apparel promotional industry.

In our case we have multiple head embroidery machines that take designs from an attached computer and sew them on the product. The design begins with being converted from a typical computer format such as a jpeg and it is digitized into an embroidery format that the machine can read and reproduce.

Get Custom Embroidered Shirts, Hats & More Fast

Young Guns Apparel Company has offered quality embroidery services at affordable prices for over a decade. Our ever growing list of happy customers includes clients like Hillsborough County Sheriff’sOffice, Pasco County Sheriff’s Office, MI40 Gym, Strength Psychology, SWY’S BBQ…and more.

So why not add your company to that list? We offer a range of custom services and can work with you to ensure you get the most out of your custom apparel needs. We would be happy to talk over ideas and discuss your individual needs.

How Does Embroidery Work

Embroidery is the skill of decorating fabric or materials by means of needle and thread, and it may also incorporate various materials such as pearls, sequins, beads, or rhinestones. The embroidery design technique uses an automated machine process that utilizes thread and needles which are located on the head of the machine, and this is where the design is stitched onto the item located on the machine.

Embroidery is great because it is so versatile and many things are possible with embroidery. However, here at Young Guns, we don't specialize in attaching other materials to the fabric so unfortunately we aren't able to do beaded designs or rhinestones, etc.

What Is A Stitch Count for Embroidery?

When it comes to embroidery, especially embroidery pricing, you may have heard the phrase "stitch count," but not been completely sure what that was referring to in this context. An embroidery stitch count is used as one of the major determining factors for pricing of an embroidered design. The size and thickness of a design affect the stitch count. One solid square inch of embroidery equals approximately 2,000 stitches.

Since the stitch count typically increase drastically depending on the size of the design it is for this reason that the size of the design being embroidered plays such a large role in its price. However, it is that stitch count itself which matters and not all equally sized designs will have equal stitch counts.

What Is Digitizing When It Comes To Embroidery?

When people hear the term "digitizing" in the context of embroidery they are often very confused about what that term actually means. When it comes to embroidery, digitizing refers to a computerized method of turning a design or logo into a digital file format which can then be used by the embroidery machine to replicate the design through the actual embroidery process. The digitizing itself is done through special software which creates plotting commands for the embroidery machine to interpret and use. A special digital embroidery language is used to transfer these commands to the machine, thus giving it those needed instructions.

Steps for Embroidery:

Step 1: LOGO

Unlike logos used for business cards, letterheads, and the web, embroidered logos have not only height and width, but depth. Custom accommodations will need to be made for the embroidery process. Our design specialists can help evaluate your logo to determine what works best for you needs.


Universally, designing for embroidery, called digitizing, is a skilled art done by our design professionals. Once your logo has been digitized and you’ve chosen your apparel, the next step is to choose thread colors that best enhance the products you are ordering.

Step 3: HOOP

The next step and part of the set up process is to “hoop” the garment. The hoop is then placed in a frame, behind which we will place a paper-like material (called backing) which stabilizes the fabric. The frame moves in different directions as the embroidery needle moves up and down. Young Guns has the capability to embroider large quantities of an item simultaneously.


When the embroidery is finished, any extra backing material is trimmed, and the garments are processed and prepared for shipping. We take great strives in delivering an embroidered masterpiece so you can showcase your business or event with pride.